Year
2015 – Current
Deliverables
- Logo Design
- Branding
Lime Salon Group
Lime Salon Group is one the largest beauty salons in Scotland, having grown from year to year with the current 3 salons. We have created a logo design with branding for all the 3 locations.
Lime’s 3 salons are based in Dunfermline, Inverkeithing, and Falkirk. We made sure that all the logos were clearly part of an overall brand but with their own individuality.
As well as delivering aesthetic tangible benefits to their customers, cost savings were also achieved through internal efficiencies. Using one platform has allowed the lime community to source information about the salons, helping them to decide what treatments they wish and easy access to the online booking system.
Lime Salon Flagship Salon
Lime Salon Flaship Store is based in Inverkeithing, Fife, Scotland. We chose a typeface and colour scheme with the star icon to show Lime's values and quality
Lime Salon Bridge Street
Limes' second store in Bridge Street, Dunfermline required a logo with the same branding as the Flagship Store but with some icons representing the type of product the use at the salon.
Lime Salon Falkirk
Lime Salon Falkirk is the third salon in the Lime Salon Group which again we continued their branding throughout to main a consistency.
Lime Beauty Hub
Lime Beauty Hub is a dedicated beauty salon from the Lime Salon Group.
Lime Lounge
Lime Lounge needed a different approach as this part of the business is for the trainees of Lime Salon Group. Bright pink neon sign font with some glow was created to make this stand out from the rest of the Lime branding.
Main Colour Scheme
The colour scheme was dictated by the name of the business, Lime Salon has to have lime as the main colour. With a classic black backdrop and a cool grey.
Lime Green
#94cb4c
Lime Black
#000000
Lime Grey
#8e9292
Secondary Colour Scheme
#7e9064
#edebe7
#939d82
#c7c6c5
#e1dfd2
#bfc7bd